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Industrial cybersecurity and occupational health take centre stage at the Advanced Manufacturing and Worksafe Barcelona conference with Deepak Daswani and Víctor Küppers

Computer engineer and cybersecurity expert Deepak Daswani will be the keynote speaker at the Tech Congress 4.0 conference on 1 October.
Victor Küppers, international speaker and motivator, will give an inspiring talk at Worksafe on how to approach work and life with optimism in uncertain times.
Both professional events will be held in Pavilion 1 of Fira de Barcelona – Gran Via Exhibition Centre on 1 and 2 October.

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Barcelona, July 10, 2025. Today’s industrial innovation cannot be understood without a 360-degree vision that combines technology and people. In this context, Advanced Manufacturing Barcelona and Worksafe will feature two high-impact keynotes that will focus on the main challenges facing the workplace and industry: cybersecurity and mental health. Both leading industrial events in Catalonia are organized by Easyfairs and will be held jointly on October 1 and 2 at Fira de Barcelona – Gran Via Venue.

The opening day of Tech Congress 4.0, a leading forum within Advanced Manufacturing Barcelona, will feature a presentation by Deepak Daswani, one of Spain’s most renowned ethical hackers with a solid national and international track record. His presentation, titled “Industrial Cybersecurity: Protecting the Plant in the Era of IT/OT Convergence,” will take place on October 1st from 11:30 to 12:15 and will analyze the digital threats facing connected factories, as well as the keys to protecting their systems from increasingly sophisticated cyberattacks. Daswani has served as a Security Evangelist at the National Cybersecurity Institute (INCIBE), an Expert at the CyberSOC Academy at Deloitte, and Chief Security Ambassador at Telefónica Tech.

Meanwhile, on October 2nd from 10:30 to 11:15, the WS Congress at the Worksafe trade fair will host Victor Küppers, an international speaker and one of the leading experts in motivational communication and positive psychology in Spain. In his presentation, titled “Living and Working with Joy,” he will address the impact of stress, constant pressure, and burnout in the workplace, and will share tools for facing everyday challenges with attitude, enthusiasm, and resilience.

“With the participation of Deepak Daswani and Victor Küppers, we offer two complementary and necessary perspectives: the protection of the industrial environment from a technological perspective and the care of mental health in organizations. Both reflect the comprehensive approach we propose this year, focused on both innovation and well-being,” says Oscar Barranco, General Manager of Easyfairs Iberia.

A Key Meeting Point for Advanced Manufacturing

Advanced Manufacturing Barcelona 2025 returns with a strengthened offering that includes an exhibition area with more than 200 leading companies in industrial solutions, a high-level training program, and multiple networking spaces. Among the new features of this edition are four new thematic areas that reflect the main trends in the sector:

Metal Working, focused on machining, cutting, welding, and machine tools.

Automation & Digitalization, with solutions for the connected and automated industry.
Additive Manufacturing, dedicated to 3D printing and additive manufacturing.
Surface Treatment, with innovations in surface treatments and finishes.
The event will also host other notable activities such as the Surface by AIAS: Smart Automotive Conference (October 1), a networking session organized by the non-profit Association of European Self-Employed Professionals (APAE, October 2), Innovation Tours, and the Live Demo Machinery space, with live demonstrations of technologies applied to the industrial environment. In addition, the nominees for the 4th Advanced Manufacturing Awards, which recognize excellence in innovation, efficiency, and sustainability in the industry, will be announced.

With more than 70% of the exhibition space reserved and more than 200 confirmed exhibitors—including Yaskawa, VLB Group, Bahco, Bollhoff, Emka, Fat, Lusavouga, Messer Ibérica de Gases, and Oxiplant—the fair will offer a comprehensive overview of the present and future of the manufacturing industry.

In parallel, the Worksafe fair, focusing on occupational safety, fire protection, and well-being in the workplace, will bring together more than 100 exhibitors and host the WS Congress, with technical presentations, demonstrations, and specific activities for prevention, occupational health, and human resources professionals.

Admission is free for industry professionals.

Registration is now available on the website.

About Easyfairs

Easyfairs organizes events that are meeting points for communities that want to experience the future.

We currently organize 110 in-person events in 12 countries (Algeria, Belgium, Finland, France, Germany, Italy, the Netherlands, Portugal, Spain, Sweden, Switzerland, and the United Kingdom) and manage eight exhibition venues in Belgium, the Netherlands, and Sweden (Antwerp, Ghent, Mechelen-Brussels North, Namur, Gorinchem, Hardenberg, Malmö, and Stockholm).

We are passionate about making our clients’ lives easier and increasing their return on investment and time through our all-in-one solutions, advanced technology, and customer-centric strategy. Our digital offering also provides these communities with excellent opportunities to effectively network and do business year-round.

The Easyfairs Group employs 820 highly engaged talents, implements the best marketing and technology tools, and develops brands with strong stakeholder appeal.

For the sixth consecutive year, in 2024, Deloitte again awarded Easyfairs the “Best Managed Company” status.

We are proud to be ranked among the top 20 trade fair organizers in the world, according to the annual ranking compiled by STAX Consulting.

https://www.easyfairs.com/

For more information, contact:

evercom, Easyfairs’ communications agency

Javier Martínez: javier.martinez@evercom.es

Selena Badenas

selena.badenas@evercom.es

Tel. +34 915 77 92 72

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